Skinny Mobile is a low cost, youth focused, fun and energetic telco provider.
A sub-brand of a larger telecommunications company (Spark NZ). I was hired, first as a contract (via an agency Colenso BBDO), then pulled in permanently to sole handedly look after the Skinny brand, website, e-commerce journeys and solutions, design, copywriting, Shop, TOV, SEO and Social Media marketing.
Skinny Mobile’s website is spread across three CMS’, AEM (Adobe), Silverstripe and Salesforce
Visit the Skinny Mobile website here.
Skinny Facebook page here.
(Aswell as Skinny Mobile, I was also in charge of all functions for another, smaller sub-brand; Bigpipe, built in Prismic CMS. Visit the Bigpipe website here).
Example of some of the Skinny Mobile reels below.